Almudena Moreno, professional with more than 20 years experience in hotel management.Having run boutique hotels in several cities in Andalusia. Her last 5 years was the GM of the 5star luxury hotel in El Puerto de Santa María, a village 15 min distance from Jerez de la Frontera, where Casa Palacio María Luisa is located.
Hotel Positioning
5-star luxury
Development Strategy
Introduce the hotel as a hotel destination in Andalusia, Southern Spain. Get international visibility and gain through Traveller Made the main markets for this destination: UK, Germany, France, USA.
Casa Palacio María Luisa
History & Story
The hotel stands out for its imposing building and for its excellent service that ensures the guests will feel pampered and experience a unique and memorable stay. The building is a clear representative of the time of greatest splendor of the city in the 19th Century and CASA PALACIO MARÍA LUISA continues this tradition of lavish hospitality, in which guests will find, as a tribute to its past, art, columns, doors, and coffered ceilings that once adorned the Palace.
Date Renewal
Nov. 2018 was opened
Date added extensions
N/A
Main Strengths, Special Touch
The only 5th Grand Luxury hotel in the area.
Place in the heart of the city of Jerez de la Frontera.
Excellent service for the 21 guest rooms and the Restaurant with care gastronomy of “farm to table” products.
Location
Jerez is strategically located with excellent transport connections, an international airport, high-speed train from Madrid, Seville, and Málaga, and a highway that only in 45 minutes connects Sevilla and Jerez.
The hotel is located in the heart of the city of Jerez and surrounded by palatial houses and historical churches with cloisters from 16th Century. Main restaurants and bars are located within walking distance from the hotel.
Key sites/activities in the area
Sherry wineries visits
Sherry wine tasting
Royal School of Equestrian Art
Flamenco shows as Jerez was the origin of flamenco
Fun Facts
Cultural events among the year :
• Eastern – Holy Week: Christian processions
• « Zambombas »: flamenco Christmas songs in the streets from locals to celebrate Christmas.
• Grape harvest festival
• May Fair – the horse fair
• Motorcycle grand prix
Children’s Corner
Accept children but no special program
HOTEL FEATURES
Accommodation
• Number of suites: 1 Jr Suite + 2 Suites
• Number of Luxury rooms: 18
• Number of rooms, (keys) in all: 21
Restaurants & Bars
• Restaurante T22
• English Bar
• Garden Bar
Wellness
• Pool
• Fitness
Corporate & Celebration Events
• Mudejar meeting room up to 70 people- theater style
• Terrace and Gallery up to 140 people – banquet style
• Garden up to 250 people – banquet style
• English Bar up to 35 people – theater style
• Lobby entrance up to 100 people – cocktail style
• Chimney lounge up to 20 people – theater style
Extra Notable Features
N/A
Hotel and restaurant Awards 2021
Excellence Award for tourist company in Andalusia
2019-2020
CAIXA BANK – HOTEL & TOURISM AWARDS
BLANCO MACAEL – MACAEL AWARDS
CONSERVACIÓN PATRIMONIAL – CITY OF JEREZ AWARDS